SMM (Social Media Marketing)

When we seed a project we determine which forums or sites would be appropriate for the particular content and which demographic will relate well to it. We then pass the content to these users. If they find the content interesting they post, blog or write it up. The content becomes part of these social spaces and because it comes from its users has their voice.

We do not simply post a glowing reference to a website and tell everyone to go visit it. Our network of users are active participants and users. The social web is about sharing interesting content with the right people at the right time.

Seeding is about launching a campaign or site to enable it to reach its widest possible audience. However seeding does not guarantee the success of the site, what it does is allows a site to achieve its full potential. Nothing is more frustrating than having an amazing site which no one has found.

By seeding content to the right places we allow conversations to start around it and be shared further. Our real aim is to start “self seeding” where the content then starts to spread over the web, potentially to untapped areas and audiences.

SEO (Search Engine Optimisation)

For long term projects or businesses SEO is of paramount importance. Customers or users need to be able to find you quickly and easily or they will go to the competition.

We offer our skills in helping you perform better on search engines through a combination of processes. Firstly we will analysis the current performance of your site or design, then find effective solutions to any problems we encounter.

We will check your site for keyword consistency, title and URL effectiveness and online positioning with your competitors. We will also analyses how many links you have to your site, how good those links are and provide and implement ways to create more.

SEO is vast and changing field which we can explain in detail and give effective results.